
Fractional Executives
How fractional executives can be an economical choice.
Do you find yourself hiring a VP of Sales with (what appears to be) a clear mandate. But sales are still slow. So you hire another one, and sales are still flat. You find yourself scratching your head thinking, "What else can I do?"
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Sometimes as business owners, we're so close to things that we don't see the forest for the trees. It's ok to need a little help in analyzing your business. For example,
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Maybe the VP Sales has the wrong skillset? Maybe you need someone who specializes in Outbound and Partnerships but the person you keep hiring only has inbound experience.
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Maybe your marketing campaigns are not effective but you have no data to prove otherwise?
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Maybe you have yet to identify your Ideal Customer Profile ("ICP") so you don't know who you should hire?
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Perhaps you can't afford to hire someone full-time. Or you just need someone to develop your strategy with your existing team doing the execution, but no one will want to move across for a three-month contract.
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This is where a fractional (part-time) executive can help. Let us connect you with our network of fractional executives and fraction CXOs to help. ​